HealthGrades is an online company with the mission of connecting people to healthcare professionals and health facilities. Users of the HealthGrades website and applications can research doctors, surgeons, clinics and hospitals and schedule appointments online.

JJS Design (working for HealthGrades) designed branded materials for everything from websites and automated marketing campaigns to corporate stationery and printed marketing materials.

It was critical to maintain brand consistency throughout all materials, however designing holiday cards and company event materials provided more creative opportunities. As a result, the star geometry in the HealthGrades logo was cleverly used in the holidays cards and Multiple Summits 4 MS t-shirt. Look closely and you will see that the mountains, snowflakes, bow and trees were all created using the star's geometry.

The simple geometry established a repeating style and graphical palette for HealthGrades to utilize throughout all of its online and printed collateral and beyond.